Millions of people don’t
know your Product exists,
Let us fix it.
Display Advertising for IT Startups
Where do Display ads appear?
Display ads appear on millions of websites and mobile apps, which are part of the Google Display Network. In order to monetize their traffic, the website owners sign up for Google AdSense and insert a special code on their websites, which allows Google to display ads.
Today GDN (Google Display Network) is the largest advertising network in the world with more than 2 million websites and apps. It’s generating billions of ad impressions daily all around the world. If you want to show visual ads to your target audience, GDN is the best way to do it.
To whom Display ads are shown?
There are dozens of targeting options Google is providing starting from simple ones such as location, language, device, exact placement and up to advanced ones such as intentions, lookalike, previous searches and remarketing.
Since Google has lots of data about users both from its own tools such as Google Search, Gmail, Youtube as well as from millions of websites and mobile apps that are using Google Analytics for tracking statistics, advertisers can use it for targeting the right people, not just the whole country.
The most successful Startups are
running Display Advertising
Why use Display ads?
Increase brand awareness
Imagine that your ads will be shown millions of times every month. The more people see your logo the more recognizable becomes your brand.
Drive conversions
If your sales funnel is well-designed, the Display ads will bring you tons of conversions, not only increase brand awareness.
Return visitors
Remarketing display ads are used to return previous website visitors back to the sales funnel after they quit for some reason.
What we do.
Account Setup
In order to run ads, we need to set up the advertising account properly, including conversion tracking and Google Analytics integration.
Target Audience
We dive into your business, define the target audience
and set up multiple audiences with different targeting criteria
in the Ad account.
Ad Copywriting
Besides banners, we write headlines and descriptions
which will appear next to the image in some cases.
Banner Design
Then we design eye-catching banners, that will grab
your customers’ attention.
Campaign Configuration
Finally, we set up the Display campaigns, upload
all audiences and banners, do the final check and launch.
Optimization
After all, we analyze campaign results and
optimize ads for a higher ROI.
Our goal is to scale your Startup,
display Ads are great for Scaling.
The sooner you meet with us, the sooner you will get results!
When to launch ads.
You raised Series A (B, C)
and need to scale your
Startup fast
You want to raise money
from VC and need to
increase ARR or Growth rate
in order to get higher
valuation
You developed the MVP and
need first users or
customers to see traction
You're bootstrapping,
but want to grow faster
(not just organically)
Sales Funnel.
We don't just launch ads, we help to improve your sales funnel, since it's absolutely critical for achieving success.
If your Landing page doesn't convert visitors to sign-ups, it's useless to drive traffic on it. If your sales process doesn't convert sign-ups to paying customers it's pointless to generate them.
We're here to scale profits, not losses. So the first thing we do is dive into your Sales Funnel and find bottlenecks. Then we try to improve them together.
Our principles.
Focus on Startups
We specialize in startups. We know all about them starting from MVP up to fundraising from VC. The better the growth rate you have, the higher is your Startup valuation. Our end goal is to increase your value, and we're doing that with paid ads.
Data-driven Approach
We preach that Advertising is a science, not a mystery. It's measurable and predictable. How do we know that? Because of the data. We learn a lot from analyzing campaigns' performance with our own tools. We find patterns, test hypotheses and optimize results.
Keep VCs in mind
We know what VCs are looking for. The better ARR and the growth rate you have, the higher is your Startup valuation. With us on board, your pitch deck and board report will look much better. In this game, we're on your side.
Personal communication
We believe that without proper communication it's impossible to achieve great results. That's why we use Slack as the main way to connect, not email. Our account manager is like a friend whom you can call anytime and ask any question.
You don't have time to wait,
you need to grow right now.
The sooner you meet with us, the sooner you will get results!
Results.
687 560
Leads were generated
for our clients
117 870
Paying customers from
our ad campaigns
1447
Sign ups were
generated in 1 day
8+
Years we exist as
Marketing Agency
157
Successful projects
in our portfolio
Client reviews.
Let's discuss your Startup
We would love to schedule a quick introduction call to learn more
about your startup and give you some advice on client acquisition